Store / build it yourself

The builds, in a box.

Everything here is a real thing running on this site, packaged so you can build your own: the files, the prompts, the order I did them in, and every mistake I made on the way. You do the building. If you’d rather I did it, that’s the other way round.

Prices checked 25 Jul 2026

Cheapest first

What can I buy and build myself?

04 things

Checkout happens on my newsletter site, which is where the files are delivered. Every button below goes straight there.

Free · 12-page guide
Build Your First AI Employee
Build an AI assistant that knows your business, drafts your customer replies, and writes your posts. Thirty minutes, a free account, no code. Fill in one page of blanks and hire your first AI employee.
The fill-in-the-blanks page that becomes its brain, the job description pre-written, where it lives, and five tests that prove it works — including the trap test that catches it lying.
Get the free guide →
$9 · PDF + plain text
Front Desk Prompt Pack
Every prompt from the AI front desk that held every probe on a public scoreboard: the full system prompt as a fill-in template, the grounding blocks, the tool descriptions, and the builder prompts. The words only.
The prompts in a designed PDF and in a plain .txt you can copy straight out. The working files live in the $39 kit.
See the thing it builds →
If it doesn’t do what its page says, email me within 7 days and I’ll refund you.
Get the prompts →
$29 · Build kit
The Full Build: The AI Concierge
The exact AI chatbot running on this site, packaged so you can put it on your own: the build files, the prompts, the order, and the gotchas. Built by a guy who can’t code, in one evening.
A chat window that works on WordPress, Squarespace, Wix, Shopify or plain HTML. Runs on your own API key, under a penny a conversation, no subscription anywhere in the build.
Get the build →
$39 · Build kit
The Full Build: The Front Desk
The AI front desk running live on this site, packaged so you can build yours: the working files, the prompts, the build order, the gotchas, and the test battery behind the public scoreboard.
Eleven real failures written down so they don’t happen to you, and the test battery that scores what your agent DID rather than what it claimed. Any invented price is a hard fail.
See the thing it builds →
If it doesn’t do what its page says, email me within 7 days and I’ll refund you.
Get the build →

Or don’t build it // done for you

Rather not build it yourself?

Same builds, in my hands. The kit and the service are the same thing, and the only question is whose weekend it takes. Prices and what each one includes are on the work-with-me page. If you’d rather start with nothing to buy at all, the lessons are free.

See what I build for people →